Lisk wants to open up the topic of blockchain for people outside the domain. Lisk is here to help anyone create their own web 3.0 applications. But first, people had to understand that blockchain is not a topic for computer nerds, but its benefits has real life value for everyday users. This is the story of the first non-blockchain-typical TV commercial.
Which efficient answers do you want to get to complex questions? 
Christian Vatter I’m a psychologist, brand and customer experience expert. Originally coming from brand management, we now focus with my company Rlevance on human-centered business consulting: helping companies to establish and maintain respectful and lasting relationships with humans (customers, users, employees). We beliefe that if a company truly values people, it is valued by them in return. With this attitude in mind we develop businesses by defining human-centered brand identities and organizational purposes, by creating human-centered communication strategies, customer experiences, and concepts for products and services, and by helping to design organizational processes, tools and work environments that bring the human back into the center of attention. Over the past 18 years I have made more than 60 organizations in 25 different industries relevant for people, from blockchain startup to international car manufacturer.
