Education

13 Reasons Why

NETFLIX

Promo for the launch of Netflix’ ‘13 Reasons Why’ in Spain, this real-life social experiment turned the cameras on a classroom of Spanish school children. The result was a powerful look at how young people communicate with each other, and the origins of classroom bullying. One of Netflix Espana’s most successful promotional videos ever, generating…

Health

We Are The NHS

NHS

It was an honour to make this film for our wonderful NHS. Out this week to celebrate it’s 70th Anniversary (can’t quite believe its only 70 years old) and, more importantly, to help in the organisation’s biggest ever recruitment drive for more nurses – an urgent need for the NHS. I’m sure we can all…

Health

The Big Blue

NICORETTE

AWARDS:
CANNES LIONS – 1x SILVER & 1x SHORTLIST
D&AD – PENCIL FOR BRANDED NON-FICTION FILM
CLIO AWARDS - 1x SILVER
CREATIVE FLOOR HEALTHCARE AWARDS - 1x GOLD
EPICA - 1x SILVER
IPA AWARDS - 2x SILVER

Documentary short for Nicorette focusing on Daan Verhoeven, who went from smoking a pack a day to becoming a record breaking free diver. Daan can hold his breath underwater for six minutes two seconds. How much can you move with a strong will?

Economy

100 Days Of Dark

FORD

AWARDS:
Webby Awards – Shortlist

A truly dark campaign, revolving around three drivers on the Island of Svalbard, just below the North Pole. The film shows just how dark and tough life can be in the Arctic Circle during the long Polar Night. For over 100 days straight they live and work in total darkness, at temperatures that regularly dip…

Statement

The Problem With Message Movies

Film, and by extension commercials, can be a powerful force to push social change for the better. This is a wonderful thing. As a filmmaker myself, it should be a point of pride. So why is that when I hear noble work like this described with proclamations such as “a beautiful social message that everyone…

Toby Dye

Toby Dye has directed an acclaimed catalogue of highly distinctive work. He began his career in documentary, before falling into advertising as a result of a happy accident when his Grierson Award winning documentary “Bodysnatchers of New York” caught the attention of Massive Attack, resulting in Dye’s music video directorial debut with “Paradise Circus” for the iconic band. Earning a D&AD Pencil and Best in Book from the Creative Review Annual for his trouble, a career in music videos and commercials was born. A constantly innovative director, whether crafting fiction or documentary work, he combines techniques from both disciplines with often startling original results. He’s helmed campaigns for major international brands such as American Express, Ford, Lurpak, Heineken and Sky. His “Free the Kids” film for Persil won Best of Best Gold Award at Campaign Magazine’s Brand Film Festival and a Bronze Lion at Cannes. “One Breath” for Nicorette picked up a 2017 D&AD Pencil and a Silver Cannes Lion. Last year, his film installation “The Corridor” formed the celebrated centerpiece to hit London art exhibition “Daydreaming with .. Stanley Kubrick”. Hailed as "Mindboggling, funny and mildly disturbing" by the Daily Telegraph, it's a fitting summation to the best of Dye's work. More recently Toby has directed Michael Fassbender and the rest of the cast of Ridley Scott's “Alien: Covenant” for “Phobos”, a short film set within the Alien universe for 20th Century Fox. His film for Heineken, “Worlds Apart”, brought his work to global attention after it touched a nerve with audiences worldwide. With over 35 million views, the film sparked a global conversation, with extensive media coverage everywhere from the Washington Post, Good Morning America, to Time and The Guardian.